If you are a startup or may have some new idea popping into your head, you might be thinking about opening a website for it. Though there are many companies now a days who provide easy to use website builder without worrying about any technical things, but if you want a more custom website with some unique design or feature exclusively tailored for your needs, you might consider having a self-hosted website build using extraordinary CMS like WordPress.

But with self-hosted websites, the first problem that all users have to face is choosing a good hosting company to host their website securely and extremely fast. Now here the problem comes, most techy nerds will get their own VPS server and then do all the management by themselves but most common people neither familiar with all those linux command gibberish stuffs nor have the extra time to spend of fixing server management issues, installing patches etc. So, most of us end up with the choice of Managed Hosting.

Now, initially most people go with shared hosting as they have very little budget and small need for their website but overtime if they gets thousands & thousands of daily users they might consider upgrading to a VPS.

If you are very new in this webmaster arena and may be creating your very first website, you might make a mistake of getting your hosting with big name companies like GoDaddy, Hostgator, Bluehost, Justhost, Hostdime, Namecheap etc. Initially you might not understand what a blunder you have made until you use them for a few months, which I will explain below.

Most people opt for these companies because these are well-known brands. We see ads of these companies on internet, on TV and many other places. Moreover people opt with these kind of hosting companies by seeing their UNLIMITED EVERYTHING marketing gimmick. Without even understanding how they are getting fooled by these companies just by some marketing gimmicks. Don’t believe me? Well keep reading, you will find it out by yourself.

What’s the story behind Unlimited hosting?

Before telling you the truth about these UNLIMITED hosting companies, let me ask you one simple question, what is unlimited in this world? Let’s take the example of sunlight a very common object we see every day and think it will be there forever. But the truth is it’s not gonna be there forever. Sun is dying everyday by lighting us and one day it’s gonna run out of fuel and we all die.

This same story gets applies for everything in this world whether it’s sunlight or web hosting. Now to understand this UNLIMITED marketing gimmick first you have to understand what a web server is and how does it works.

A web server is just another computer just like your home PC but build much more sophisticatedly so that it can run a long time without getting rebooted and provide key services. Now if you have a superfast internet connection in your home you can make your own PC a server too and host your website there. So, in short web servers are also just like any other computer you see everyday.

Now when it comes to your PC hard drive have you ever seen any company selling a hard drive with unlimited space? No. You can get TBs of hard drive but it still has a limit and not unlimited. Now you might say they hosting companies are keep adding new hard drive whenever one gets filled. But think this, every single hard drive any company purchase (no matter what kind of deal they are getting) still they have to spend money on that and they are not charging you more, so do they give this money from their own pocket? Of Couse not. Also there is always a limit of how many maximum hard drive you can attach on each motherboard. So, again they are not keep adding a whole new server with new motherboard and hard disk to give you the unlimited space. It’s utterly ridiculous.

Then how these companies provide Unlimited hosting?

Well, it’s not that hard to create the illusion of unlimited. They basically achieve the UNLIMITED marketing gimmick just by following 4 simple steps:

  1. Use 3rd graded server with disgusting hardware
  2. Have dumber support staffs
  3. Oversell the server till it’s last processing power
  4. Have very strong unlimited Terms & Condition stating how you can use the unlimited feature and what things you can’t do.

Now-a-days hosting industry is so competitive that companies didn’t get much chance to keep a large profit cut on the shared hosting plans. Because people purchase shared hosting as they are cheap. But they keep their profit high by following the four key points I’ve stated above. Let me explain each of them briefly.

1. Using 3rd graded server with disgusting hardware

If you are creating your first website, you might not understand the importance of blazing fast hosting server. But overtime you will understand it as fast website is not just important for a good user experience but also for good SEO score and search presence.

Most of these big brand companies uses extremely low grade server with ancient hardware, physical hard drives (not SSDs) and they barely do maintenance on these server. Which end up having many security flaws in the server and even the change of getting your site hacked. These companies only care and maintain their VPS and Dedicated server clients as they are paying a huge amount of money every month.

Do you know?

The most big brand hosting companies you see or hear names everyday like GoDaddy, Hostgatore, BlueHost, BigRock, JustHost etc. are basically part of one single company named Endurance International Group uses the same resource all together but uses different brand name just to fool you.

A pure SSD based server (not SSD caching) can make your site load 4 times faster than normal physical hard drive based servers, but they are costly and these companies cannot make the amount of profit they are currently making. Here is an honest review of a Godaddy hosting user.

2. Dumber Support Staffs

Now, quality customer support is one of the most important aspect of web hosting. But as these companies needs to make their huge profit from their shared hosting account, they support people they hire are dumb and has zero technical knowledge. The only thing they can guide you with is if you are looking for some icon in their website. That’s it. If you ask them anything technical they will either put you on hold or then say that they can’t help you or will ask you to hire a developer as they have no idea about the issue. Often if you have a WordPress site the only support they will provide you is “disable all your plugin and then try again”. 😀 Completely hilarious.

The support of these companies are so bad then you will get agitated in minutes and by providing this kind of worst service, they keep their profit margin high enough. If you have to hire a knowledgeable support guy, the salary needs to be higher too, but they can give low money to dumb people and keep the profit high.

3. Oversell the server till its last processing power

As these companies only care for your money and not about the quality of service you get, first they will lure you with their gimmicky UNLIMITED fake plan and keep overselling the server till it’s maximum processing power. By doing this they server always stay at a bottleneck situation and no one can use anything.

Initially you will feel like a winner as you have an unlimited plan but then you will realize that your site barely loads and you can barely use the resource as most of the time it will show you error and crash if you install any heavy plugin. After this when you gets frustrated they customer care will ask you to upgrade to your own VPS with limited space and bandwidth – this is where you will realize there was never anything unlimited, it’s just an illusion to sell more.

4. Strong Unlimited Terms & Condition

Now, what these companies actually do is they create a very low quality server with extremely slow speed and capped resource and then tell you that you are getting everything unlimited. But in reality you are not. Each of these companies has a unlimited usage policy page where they clearly state that you cannot use to server resource to put anything that is not owned by you. So, let’s say you wanna upload a movie, you can’t and if you do, they will suspend your account for violating the policy.

Also these servers are so badly maintained that often time a very simple site will take minutes to load and if more than a few people start visiting your site at the same time your site will get down and you will see service not available notice. So, in reality UNLIMITED is just a psychological trick to make you purchase their service. Moreover these companies uses low graded physical hard drives instead of SSD as they are cheaper to purchase and they don’t care about your website’s speed.

What if I follow all of their terms?

That’s a really good question, even if you follow all of their terms and starts upload bunch of images in the server, often time you will be greeted with the connection times out error. That’s because the servers are so overselled that they always remain at a bottleneck situation and if you try to perform something heavy it just crash your account.

But still let’s say none of these happens to you and you are still upload a lot of files in your server, what will happen in this case. Well, after you cross a few gigabyte of storage the hosting company will either cap your account more so that you can barely use it and forced to upgrade to a VPS or they will directly contact you to upgrade to a VPS.

This same story applies to bandwidth too. The only reason these companies can provide unlimited bandwidth because on these shared servers they use extremely slow network speed which always remain congested with a bottlenecked server. So, no matter what your bandwidth limit is, you can barely take advantage of it. Also if you keep eating more and more bandwidth the hosting company will shut down your bandwidth eating script showing some security reason.

In short there is NOTHING called UNLIMITED HOSTING.

What should we do then?

If you are looking for a blazing fast hosting packed with extraordinary support here are the few things that you should look for while purchasing hosting account:

  1. Make sure that company doesn’t provide unlimited hosting. Because all of these unlimited companies walks the same path.
  2. Make sure they provide PURE SSD based server and not SSD cache or mechanical hard drive.
  3. Make sure each server has a dedicated 1 Gigabit or 10Gigabit internet attached to it.
  4. Make sure the server uses DDR4 RAM. (DDR3 is also ok, but DDR4 preferred)
  5. Check if they oversell their server (read user reviews)
  6. Get feedback about their customer support (read user review)

If you follow these simple steps, you will get a brilliant hosting account. But to me honest it’s really hard to find an honest hosting company now-a-days who provide blazing fast server packed with extraordinary support and who really cares for your website like you do. Most hosting company out there is just trying to suck out your money by telling as many lies as possible and may be giving your some worthless coupons which you will never use.

Which hosting company do you prefer?

All of my site and my client sites are hosted with BigScoots. BigScoots is a small company run by some talented people who cares about their user’s site and it’s speed first and the money later. The best part is their support. The support of BigScoots is completely mind-blowing. The support staffs not only has extreme technical knowledge but also they keep providing support until the user is completely satisfied. Really awesome.

Though they do provide SSD Cached hosting account – which I will never suggest anyone to purchase as they are waste of money, go with their pure SSD based hosting account. They are blazing fast, connected with 10Gigabit Ethernet and makes your site fly. Also the thing I like about BigScoots is that they only sell 60% of their server resource for shared servers and keep the 40% unused in case some user needed a boost for some time.

I’m pretty sure if you use BigScoots hosting once, you will never look for any other hosting company in your life. I guarantee you that. They are that much good.


Now if you see any company selling unlimited hosting account, I hope you will now know how do they do it and is it really UNLIMITED. People believe the advertisements because they are not aware of the truth. But now I hope you will be.

So, next time you think about purchasing an unlimited hosting, ask yourself do you want a quality hosting or pathetic hosting full of lies. The choice is yours.


What is your experience with this kind of unlimited hosting companies? Have you ever got frustrated with them? Have you used BigScoots before? What is your experience with them? Let me know your thoughts in the comment section below. I will love to hear them.

You can also connect with me via twitter @iSaumya. If you like this post, please don’t forget to share it with others who might enjoy reading it. Also if you have any other ideas or request about future posts, you can let me know in the comment section below or via twitter.

Published by Saumya Majumder

Passionate, Hard Worker. Love to develop new things, Singing Songs, playing computer Action Games, tweaking with computer languages, Riding Bikes, Love long driving, love books, web & Photography. You can follow me on twitter @iSaumya


  1. A very good article and thanks a ton for helping me out to choose best hosting. My website was previously hosted on godaddy ( Shitdaddy) which was pathetic and i was getting very bad loading times and had no clue what to do. It was Saumya who helped me out and now my website loads up too fast 🙂 Thanks buddy 🙂

  2. Hi Saumya,

    Thanks for explaining, although these sort of analysis will predictable also be a lead up to some kind of offer or advice. I was suprised to learn that you only mention BigScoots however since you yourself also offer hosting service. Is that because your own offer is a reselling of BigScoots offers, or are you that modest? I was wondering how the two compare, and if there is a way to test an offer before changing a production website.

    I now migrated one website tot an ssd-server (specifications like that I read on bigscoot) and find that (except for not getting the server 500 errors anymore), it seems just as slow in comparisson tot the earlier server the website run on (without using cache since I’m registered as a administrator). When using the system without cache, it seems that every click is a vacation.

    Migrating the domain again without is again an experiment. Using a cache speeds up everything off course, but building the cache takes a long time processing (I’ve seen up till 45 seconds in pingdom). Probably minimizing takes to long, but it seems just trial and error untill I get it right. I don’t use the sort of hosting you mentioned as bad example, so that’s a small relieve.

    Thanks for the advice thought, and I probably will try it at some point. It’s nice you share your experiences this way.

    Kind regards,

    • Hey Hans, Thanks for your comment. Though I still don’t understand one thing i.e. have you used BigScoots before? The problems you were saying i.e. 45 sec load time is that on BigScoots server? Please clarify and let me know, because as per my own experience, it’s merely impossible on BigScoots server.
      Also you raised a very good question about why I only said about BigScoots and not about my own hosting packages. It’s not for any kind of reselling purpose. The actual reason is, the server I have is also gets managed by BigScoots people, but the difference is that I only provide hosting for WordPress specific sites whereas BigScoots provide hosting for every kind of need. The reason I have showcased BigScoots name is because if someone looking for extraordinary hosting company who provides great service, support and also honest but he may not have a WordPress site, then I will not host them, but BigScoots will and they will. The extra benefit that users get hosting with me is my years on expertise on wordpress development and coding. So, if there is any issue I can help my wordpress users and that is the main reason I’m focused on wordpress.
      But as this is a generic post and not wordpress only that is why I’ve shared those guys name whom you can trust keeping your eyes closed. As my readers trust my words, I cannot just suggest any big company name, I’ve to suggest some company that I’ve used and I know that they will never let them down no matter what the situation is.
      I hope this clear out your doubts. But again I’m really curious to know that the problem you have explained whether those issues you have faced with BigScoots or not. As I said in the above post not all company who says they provide ssd hosting not actually use pure SSD for everything. Most hosting company lies to earn more and more money and suck more money from their users by making them frustrated. The scenarios you have explained (I’m assuming it’s not bigscoots) can only be possible if
      1. the company is using mechanical hard drive based server and lying about using ssd
      2. use ssd for some caching but nor for entire server
      3. extremely oversell their server to earn more and more money
      4. has a very slow network on the server
      and none of these applies for BigScoots and that is why I love them so much. They just not only provide good server and support besides they are honest (which is hard to find these days). Also they never stops unlit users says they are happy with the resolution.
      Moreover I don’t provide VPS or Dedicated server which BigScoots does, if you you need your own VPS, I can’t provide you that but BigScoots can. Hope you are getting the point.
      If you still got any doubt, please let me know. 🙂

      • Hi Saumya,

        It seems I haven’t been clear in my respons. I haven’t used BigScoots yet, so I’m not talking about them and cannot give an experience with them. And you are right, I also trust your experience, that’s why I respond.

        The provider I now use is a small company owned by my nephew and a few of his friends. He assures me it’s really ssd, and they also use cloudlinux and that the server still has a lot of server kernels available. I have no knowledge about how fast their connection to the internet is.

        The website in question is just somewhat heavy, I think, since it uses quit a number of plugins for various purposes (f.i. Woocommerce, Events manager and WordFence), and the enterprise pro genesis child theme. And the upgrade was neccessary because of resource usage. Before doing so I let my nephew read your respons on earlier posts and your hosting plan and asked him if he could match that, and he said the current hosting package does that.

        Now, when I logout wordpress, and than use the cached version it’s quit fast (often under a second), but when I empty the cache and it has to build it again that takes some time (up to 40-50 seconds). Since when I work in the system as an administrator W3TC doesn’t use the cache (and rightfully so) and I mostly get the raw response times and I find that they are than not better than the previous hosting plan.

        I would hope that BigScoots offer, or your own, would be faster, but can only experience that after migrating or taking some sort of testing account. I will keep your advise in mind, and hope this clarifies the situation a bit for you.

        Thanks for explaining why you didn’t mention your own hosting offer, although as I read it now, you would have been right also to mention that in the article and just telling you offer the same quality and technical environment with in addition your WordPress expertise. I think, you might be selling yourself a bit short there. But now in the comments you have corrected that.

        I’ve read in your shop that you also offer some sort of optimization for WordPress websites, in which you even review code and plugins, so perhaps that would also be an option to be sure we have the most efficient solution. It’s not my own site (just helping out a friend) but will mention the posibility to her, in case she’s willing to spend the money for it.

        I notice you’re using the monarch and bloom plugin from elegant themes, I tried some version of them too, but found that the monarch plugin locks my website for some time after the page is already loaded to wait for the social statistics. And it didn’t change when I disabled the options about collecting and showing that statistics. Since I didn’t want to add to the user waiting time. I choose to disable the plugin and use one that didn’t have that. Would that waiting time also have to do with the hosting plan? Since you still use it, it seems that you haven had that problem.

        Have a great day, Saumya, and looking forward to your next solution.

        kind regards, Hans

        • Hey Hans,
          I’m not saying that your nephew is trekking lie. The thing is that not all ssd are as fast. I use Samsung SSD 850 Pro and so Bigscoots does it too. It’s quite obvious to have a slow admin panel when you have that much plugin enabled and also not in a powerful server. But 40-50 sec to build cache that’s really doesn’t seems like any sorts of ssd server to me. It’s just crazy.
          Also you said that you used W3TC, I hate that plugin and call it The Site Breaker. I will suggest you to give a try to WP Rocket cache plugin. It’s paid but awesome. You can check my review on that.
          Coming to my hosting, yes I do provide special optimization for my wordpress hosting clients for free because I provide WordPress specific hosting service. But the same optimization can be done on BigScoots servers too but it won’t be free as it is not hosted with me. But its always possible. Hope you get the point.
          Coming back to monarch, yes I also faced that issue but after their latest update it’s been fixed and no issue whatsoever. Besides I never had any issue with Bloom. Only monarch gave me some pain few months back.
          Hope this makes things clear. Let me know if you still got any questions.

          • Hi Saumya,

            In regards to hosting your answer is quite clear. Thanks.

            Great also to learn that the latest version of monarch corrected the pageload problem. I like both bloom and monarch, now I’ve tried it, although It would have been nice if bloom would not only show optin popups, but could also be used for different custom popup-messages or interactions. Now I might have to use an different popup manager if I want more that only optins. The only issue with Bloom so far I found is that when I select a different image, that it only selects the full size image and not the smaller sized version of it. When I first changed the image the plugin loaded a 1,4 MB image file. Not good. But perhaps latter versions wil have corrected that also.

            Thanks for the advise again. 🙂

            regards, Hans

          • Yes it’s better to crop the images by yourself to whatever size you need. Bloom is not gonna do that for you. Well, Bloom is basically a optin form plugin so you can’t expect anything else from it. For various modal windows I will suggest you trying – Bootstrap Modals.
            Hope this helps. 🙂

          • Thanks for the tip, and yes Bloom is a specialist. Earlier I’ve also used Scroll triggered boxesand ITRO popup both don’t require coding myself. I will try Bootstrap modals too.
            Regards, Hans

          • Yes Bootstrap Modal is for those who love custom coding (like me) and I use it too 🙂

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